Ksenya Kiebuzinski, University of Toronto Libraries, offers perspective on how librarians face challenges in maintaining traditional means of accessing and delivering information to our users while embracing innovative media. We appreciate the value of both analogue (print books, manuscripts, maps, globes) and digital resources like Google Maps, databases and digital archives. One format captures the history of institutions in general, and of libraries, in particular. The other allows for more equitable and experimental access. Yet, being an advocate for print can be a thankless task. For librarians in all sectors this article is a lessons learned to share with colleagues and decision makers.