Late last week, Google announced something called the Privacy Sandbox has been rolled out to a “majority” of Chrome users, and will reach 100% of users in the coming months. But what is it, exactly? The new suite of features represents a fundamental shift in how Chrome will track user data for the benefit of advertisers. Erica Mealy explains that Instead of third-party cookies, Chrome can now tap directly into your browsing history to gather information on advertising “topics.” Understanding how it works – and whether you want to opt in or out – is important, since Chrome remains the most widely used browser in the world, with a 63% market share as of May 2023.
Privacy and cybersecurity issues impact every aspect of our lives – home, work, travel, education, finance, health and medical records – to name but a few. On a weekly basis Pete Weiss highlights articles and information that focus on the increasingly complex and wide ranging ways technology is used to compromise and diminish our privacy and online security, often without our situational awareness. Four highlights from this week: Appeals Court Upholds Public.Resource.Org’s Right to Post Public Laws and Regulations Online; Hackers Are Salivating Over Electric Cars; and How Google Assistant and Amazon Alexa Target You With Ads.