The LG Optimus Dynamic Android Phone, aka the LG 38c or the LGL38C, is a smartphone that David Rothman bought new on Amazon for $20, excluding shipping. Rothman calls out the importance of this device in relationship to its potential impact among among racial minorities and young families with children that also experience high poverty rates. He contends that low-end smartphones like the 38c may be a way to bring e-books to many low-income people in America and elsewhere, including the U.K., where so many libraries have closed. Rothman discusses the objective to inform librarians, tech-savvy volunteers and nonprofits to the possibilities, in terms of training and motivation and the creation of community groups, to promote smartphone technology for literacy and self-improvement. For the underserved who already own smartphones, David details the need to install the right e-reading software to expand capabilities of the devices for accessing e-books.